The programme
The main events on 25th August:.
11am – 1pm
The Scotsman
The key marketing and creative services trade and industry organisations are meeting in a historic summit to define the vision for the industry as a whole.
A first, this initiative will seek to set the agenda for how our industry develops over the coming decade, combining the brands and marketers with the creative, media and marketing services providers to create a platform for world class communications.
For more information please email: paul.d@creativebrief.com
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3pm – 5.30pm
The Scotsman
As part of the celebrations marking the centenary of the birth of David Ogilvy, this debate is being promoted and contested by some of the leaders in our industry and market today including:
For the motion:
Scott Gallacher, Chairman, The Marketing Society Digital Network
Rob Brown – Fellow, CIPR
In the chair:
Kenny Harris, Founder, Headsurfing
Against the motion:
Paul Bainsfair – Director General, IPA
Hugh Baillie – Chief Executive,Ogilvy & Mather
The debate will be introduced and set by Ivan Lewis, Shadow Secretary of State for Culture, Media and Sport.
To purchase a ticket or for more information please visit: www.marketing-society.org.uk/ogilvy
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6pm – 8pm
Waverley Gate
The final official event of the day will take place in the sparkling newly refurbished Waverley Gate, and will include a hosted reception with Creative Scotland and the City of Edinburgh. The reception will be one of main highlights of the marketing calendar and will attended by senior government, marketing and media executives together with arts and culture, academia and the broad creative industries.
The Reception will be addressed by Fiona Hyslop, Cabinet Secretary for Culture and External Affairs and Dan Brooke, Director of Marketing and Communications, Channel 4.
Although this is an invitation only event, if you have a particular interest in attending please email: paul.d@creativebrief.com
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