Edinburgh International Marketing Festival

This was the programme for Day Two of the 3rd Festival :

Day 2: Tuesday 21st August 2012

Amplify– The Marketing Society Day at The Festival to Shout About Marketing

Join in a day of discussion and debate on some of the big issues in marketing

Full day tickets from £100

 

Culture and Creativity

10am - 12:30pm

Elegance, Assembly George Square, Edinburgh

Tickets from £50

In the Year of Creative Scotland our panel will discuss the importance of creativity in building the reputation and performance of a country and its cities.

Chairing the session Kaye Adams.

Speakers include,

The key note speaker is Tim Broadbent of Ogilvy & Mather, China.

Ogilvy Debate

2pm - 4pm

University of Edinburgh Business School, Buccleuch Place, Edinburgh

Tickets from £30

“ This house believes advertising should be more about science than art.”

For the motion:
Tim Broadbent, Ogilvy & Mather and Tom Gill, Heineken.

Against the motion:
Ed Morris, Rapier and Gerry Farrell, The Leith Agency.

The Best Ideas in the World? - You Judge

4:30pm - 6pm

University of Edinburgh Business School, Buccleuch Place, Edinburgh

Tickets from £30

An international panel of judges have selected the best award winning marketing ideas from around the world for presentation and discussion before the audience votes.

The panel incudes:

Amplify Drinks Reception

6pm - 8pm

GST Bar, Assembly George Square, Edinburgh

Free to Amplify guests

Free to Amplify guests – the chance to network with the movers and shakers in marketing in the liveliest spot at the Edinburgh Festival.