Born in Ayrshire in 1964, in her early years Fiona Hyslop was brought up in England before returning to Scotland and graduating from Glasgow University with an MA (Hons) in Economic History and sociology.
She completed a post graduate Diploma in Industrial Administration at the Scottish College of Textiles, before moving to Edinburgh to join the financial services company Standard Life where she held various positions in sales and marketing, latterly as Brand Development Manager.
Fiona Hyslop was elected a Lothians MSP in 1999 and was a member of the Parliament's Education Committee. In 2007 she was appointed Cabinet Secretary for Education and Lifelong Learning, and was responsible for re-establishing the principle of free higher education in Scotland by abolishing the graduate endowment fee.
Appointed Minister for Culture and External Affairs in December 2009, Fiona Hyslop established the cultural development body, Creative Scotland, in July 2010, as part of the Public Services Reform Act. She also secured funding towards the Dundee V&A project, the new Bannockburn visitor centre, and the creation of the Robert Burns Birthplace Museum in Ayrshire.
As part of the Scottish Government's programme of international development, Fiona Hyslop launched strategic plans for engaging with India and Pakistan in 2010.
Following the Scottish Parliament Elections in May 2011, she was elected MSP for Linlithgow and was appointed Cabinet Secretary for Culture and External Affairs.
Her Ministerial portfolio covers External Affairs, Europe, Culture and the Arts, Broadcasting, Architecture, Built Heritage, Lottery Funding, Historic Scotland, National Records of Scotland and Major Events Strategy.
She is married with three children and lives in Linlithgow.
Tim joined Ogilvy & Mather and moved to Asia in 2006. He is the President of Planning of Asia Pacific and leads Ogilvy`s effectiveness initiative globally. After graduating in 1976 with a degree in philosophy and another in metaphysics, he started work in Beecham`s market research department but rapidly switched to advertising account planning at BMP, the first agency built around planners. Over the next 30 years he worked at several other highly creative London agencies, including WCRS and Saatchi & Saatchi, and was the Planning Director and Managing Partner of Y&R and the Chief Strategic Officer of the Cordiant Group EMEA. Tim is the only person to have won two Grand Prix in the IPA Effectiveness Awards, was the Convenor of Judges in 2000, and served as Chairman of the IPA Value of Advertising Committee and on the Economics Committee of the Advertising Association. He is the visiting Professor of Marketing of The University of The Arts London and a Fellow of the IPA. He and his wife and his hi-fi live in Beijing, China.
Justin is the UK CEO of POSSIBLE, WPP Digital’s largest global digital agency network and the current Chair of the British Interactive Media Association. A Manchester University drama graduate who majored in Computers and Theatre, Justin’s early career included creative roles with BBC Films, Universal Music and United News and Media.
Justin now spends his time running an agency geared up to harness digital’s power to change the world in transformational and measurable ways with a global client base that includes AEGON, American Express, BP, Canon, De Beers, Fitness First, NetJets, Richemont, Rio Tinto, Small Luxury Hotels of the World and UEFA.
In May 2012 Wired Magazine listed Justin in its Top 100 survey of Britain's top digital power-brokers and in June 2012 New Media Age ranked him the most influential person in UK digital.
Hélio Soares, age 51, is a business entrepreneur with over 22 years experience in the Marketing sector, working with major Brands like The Coca-Cola Company, Procter & Gamble, Nestlé, BP, Fly Emirates and many others. During that period, he gathered experience also through his participation in communication projects related with major events in Portugal like European Capital of Culture – Lisbon 1995, EXPO 98 and Euro 2004.
He was the founder and CEO of Nomimarketing Consultores (1989), a forerunner advertising agency based in Lisbon, specialised in Promotions and Point of Sale. Later in 2006, Nomimarketing changes to Uppartner, Marketing Upgraders, with Hélio Soares as CEO. He has assumed the role of Business Developer Director and carried out numerous assignments on strategy and implementation of his company's sustainable business value.
His main responsibilities include: Strategic Planning, New Business Identification, Partnership Development, International and Maximizing profit. His academic studies were made at I.S.E.L. (Lisbon Superior Engineering Institute) and later I.S.T. (Technical Superior Institute) for Management studies.
He has developed his Marketing studies in Professional Training courses and as a result of his professional experience has been invited to teach in Business Schools and Universities, both in Portugal and Spain (I.P.A.M. (Portuguese Institute of Marketing Administration), I.E.S.F. (Superior Institute of Financial and Fiscal Studies), University Cardenal Herrera, Valencia-Spain). He was a member of the Jury of FIP Awards (Iberian-American Festival of Promotions) in 2006.
Jane Wilson is the Chief Executive Officer of the CIPR. Jane is a respected communications expert with over 15 years' experience in senior corporate communications, public relations and marketing roles in public, private and not-for-profit organisations.
A graduate of Glasgow Caledonian University, Jane initially pursued a marketing career, securing her first Board position as Marketing Director with the First Ford dealership chain in Scotland. After senior roles with Scottish Media Group and Impact Consultancy (financial and corporate PR), she joined Capital Radio (which later became GCap Media plc). Here, as Communications Director, she handled the merger with GWR Group, legislative changes and the acquisition of radio and online brands.
Jane is a member of the Institute of Directors, a member of the PR Guild and a Fellow of the RSA. She is a committee member of the Prince’s Trust Women’s Leadership Group and a Trustee of Iprovision, the CIPR’s benevolent fund.
Tim leads the Advertising Association – the single voice for the diverse interests of the UK marketing communications sector.
The AA unites advertisers, agencies and media owners to promote and protect the role, rights and responsibilities of advertising. Its goal is that advertising should enjoy responsibility from practitioners, restraint from regulators and recognition as a positive contributor to society, the economy and individuals.
Starting as a commercial apprentice Tim had senior marketing roles with Cadbury and Gillette before moving into advertising. He was a director at McCann Erickson and CEO successively of Yellowhammer and Young & Rubicam, before setting up Radical, a change management consultancy.
He joined the Advertising Association in May 2009.
David is Creative Director and co-founder of Inkling. His career includes spells at Saatchi & Saatchi, Cake and Engine working with brands including BMW, Vodafone & The Sun. With a passion for ideas, coupled with a strong strategic rigor from his days as an agency strategist, he is determined to help brands break new ground. David was recently featured in the Campaign magazine’s Emerging Talent Portfolio, showcasing 50 of the world’s best young creative talent as voted for by the top 50 Creative Directors in the world.
Gonzalo Figari was born in Lima Perú, he was an actor, theater, Circus and on the radio, then go into advertising work on Y & R Lima and some local agencies, then went to Santiago de Chile, where he worked at Y & R, MC CANN, OGILVY & WUNDERMAN, where he was appointed Regional Creative Director for WUNDERMAN LATAM. Then transferred to WUNDERMAN Buenos Aires Argentina where he worked for regional projects of various brands . After a few years he moved to Madrid Spain, where he was creative director at CP proximity, and soon left the company to make with 5 partners: D6. 100% Spanish independent agency and currently has offices in Madrid Spain & Lima Peru. Gonzalo has been jury at Cannes (2 times), el Sol (3 times), Effi awards, el ojo de Latin America (3 times), CdeC (5 times). Gonzalo has also won several awards throughout his career each and every one of them dedicated to his mother, Alina Camino de Figari. Gonzalo is the president and general creative director of D6.
Hugh is Chief Executive of the Marketing Society. The Society is the leading network for senior marketers in the UK. Each year it runs over 60 events throughout the UK including The Marketing Society Awards for Excellence. It also publishes Market Leader.
As Chief Executive,Hugh has been responsible for the launch of the Society’s Manifesto for Marketing and the Marketing Leaders Programme for aspiring marketing directors.
He began his own career as a Unilever trainee at Birds Eye Foods and progressed via the Manchester Business School to Collett Dickenson Pearce. He spent the next thirty years in advertising, founding the agency Burkitt Weinreich Bryant in 1986, and leaving in 2002 as Chairman of Burkitt DDB.
He is co-author with John Zealley of Marketing Excellence and author of Marketing Excellence II: a review of the lessons to be learned from the winners of the Marketing Society’s Awards for Excellence.
He has served on the Council of the ASA, the AA and IPA, and is a trustee of Barnardo’s and a director of Voluntary Services Overseas.
Kaye Adams is one of the country’s most experienced live TV and radio broadcasters.
Kaye presents her own daily morning discussion show – Call Kaye – on BBC Radio Scotland. The show brings a human touch to the stories making the news, talking to people at the heart of headlines and discuss the issues that affect our daily lives; families, work, money, health – to name only a few.
She has presented a number of documentary series for BBC Radio Scotland including her latest, “So Who’s Got the Children?” which explored the effect of divorce on children.
Probably best known for her seven years at the helm of ITV's award-winning, daytime chat show Loose Women, she is a regular presenter on Channel Five's The Wright Stuff and Radio Five Live and most recently has appeared as a regular reporter on BBC One's The One Show. She is also a sought-after contributor on a range of discussion and panel shows. She’s braved both Question Time and Have I Got news For You and sat in the more cosy surroundings of Countdown's Dictionary Corner.
She presented seven series of 'Scottish Women' for STV, her own show 'Kaye' for BBC2,’Esther’ for BBC2, 'Central Weekend' for Central TV and from 2000 till 2007, she anchored ‘ Loose Women’, where her journalistic training, incisiveness, and humour allowed her to steer the rest of the female panel in a popular and engaging mix of topical issues and entertainment.
She has an ability to quickly pick up complicated briefs and communicate messages to an audience in a personable but informed manner. An adept interviewer, Kaye is comfortable with senior figures and more junior staff alike.
Paul Bainsfair Is Director General of the Institute of Practitioners in Advertising (IPA). His 35 years of agency experience began at Saatchi & Saatchi in 1977 where he started as an account executive and rose to being its CEO within ten years. After successfully steering the agency through the recession, and with the agency at the top of the new business league table, he left to co-found Bainsfair Sharkey Trott with John Sharkey and Dave Trott in 1991. Widely recognised as one of London’s most successful independent agencies during the 1990s, BST was eventually sold to Omnicom in 1998. Between 1999 and 2009 he took on various senior, UK and European facing roles at TBWA, which included: a merger and acquisition programme; direct responsibility for 35 offices and 3,000 staff; and TBWA being named Best Global Network in 2003 and 2006. In 2008 he moved on again to become Non-Executive Chairman at Lean Mean Fighting Machine. In January 2009 he joined Iris, the UK’s largest independent integrated agency, first as Partner and CEO of Iris Europe and then as Chairman of Iris Worldwide. Paul is an advertising graduate of Watford College and a graduate of Omnicom’s Harvard Faculty Leadership Programme.
Soon after Cutty Sark was acquired by the Edrington Group in 2010 Jason was appointed Global Brand Controller. His objective is deliver positive growth for Cutty in a category which has been slowly declining and to enjoy the opportunity. In addition, he intends to generate positive PR coverage for a brand which is rich in history and has always been easy-drinking, free-spirited and adventurous.
Jason has 20 years of experience in advertising and marketing, specifically in the Scotch whisky business; he joined Highland Distillers in 1999 and originally worked on The Famous Grouse followed by several years on The Macallan. From 2005 he spent five years re-energising Highland Park, resulting in the Orcadian single malt being named The Best Spirit in the World (twice) and Distiller of the Year as well as winning World’s Best Single Malt and World’s Best New Release. Shortly afterwards, he started his new adventure on Cutty Sark.
Away from the world of whisky, Jason has a young family, which keeps him extremely busy. He coaches an under 13’s football team, is learning to play the guitar with his daughter and is a film nut and listens to fiction audiobooks whilst travelling the globe and discovering new markets for Cutty Sark.
Gerry`s Primary 7 report card said “Inclined to be cheeky”. He arrived at St Augustine`s High School at the same time as Stewart `Woody` Wood of the Bay City Rollers, looking like a cross between Noddy Holder and the `before` half of an ad for Clearasil. He did English Literature and Italian at Edinburgh.
Gerry`s been a paper boy, an au pair boy, a milkman, a binman and, very briefly, a spaceman. Yes, a Classified space salesman for The Scotsman, from where he was fired for writing lots of little ads but not selling many.
His reference said “ Gerry is probably the worst salesman we have ever hired but may have some future as a copywriter.”
Gerry`s first published ad was for a furniture store. It said “ Forget the silk lingerie. This Christmas, buy her wooden drawers.”
He worked at Hall Advertising, under the great Jim Downie and Tony Cox. He joined Leith in its infancy and has helped win and create famous campaigns for iconic accounts like Tennents Lager, Grolsch, Carling, Honda, Standard Life, Irn-Bru and The Scottish Government.
He`s been Leith`s creative director for the past 15 years. He`s not one for listing awards but you don`t get to be a judge at Cannes, D&AD and Campaign if you haven`t picked up the odd gong here and there. Including Runner-Up Primadonna Of The Year,1992,`93 and `94 at The Leith Agency Annual Xmas Awards.
Gerry`s into flyfishing and Hibs. He will work for nothing for any small business or charity based in Leith.
Kenneth leads on all aspects of Creative Scotland’s communications and engagement activity.
He was previously Head of Communications and Information at Scottish Natural Heritage where he led on branding, campaigns, publishing, media, PR, internal communications and corporate affairs as well as SNH’s engagement with the media and Government. Prior to this Kenneth spent 7 years in the creative industries as a Director of Edinburgh based advertising and communications agency, 1576, working with clients such as Visit Scotland, Scottish Government, National Museums and a host of others from the private sector. He has also worked in strategy and communications with major Scottish companies such as Glenmorangie and Standard Life.
He has been a Board Member of Eden Court Theatre in Inverness and has lectured on communications at universities and schools in Edinburgh and in the Highlands.
Kenneth was born in Edinburgh and has lived in the Scottish Borders and the Highlands.
Tom started out client side in brand management with Unilever before spending 16 years in advertising in client service roles in full service agencies in Scotland. He then moved back client side with Scottish & Newcastle where he became head of marcoms working across media and content. Following S&N’s acquisition by Heineken he took up a global procurement role where he led the agencies, media and research team. He is now global head of media and also responsible for agency relations at the recently formed Global Commerce University in Heineken’s head office in Amsterdam, and led the team conducting the recent global media pitch.
A graduate in Modern Languages from the University of Glasgow in 1981, Malcolm Roughead joined VisitScotland as Director of Visitor Engagement in 2001 from Guinness World Records, where he was Global Sales and Marketing Director and held a number of senior marketing positions over a 17 year period with Guinness in Africa, Europe, the Middle East and North America. He began in marketing at Nestle, followed by Beechams. Malcolm has been responsible for the repositioning of Scotland as a leading tourism destination and, as well as holding the post of Chief Executive, is responsible for the UK and Ireland, International, Visitor Services, Local Marketing and Business Tourism divisions within VisitScotland. Malcolm is a Fellow of The Institute of Direct Marketing and The Marketing Society and in March 2004 was awarded Scottish Marketer of the Year at the Scottish Marketing Awards. In the January 2006 Honours List he was awarded an OBE for services to Tourism. In September 2010 Malcolm was appointed Chief Executive of VisitScotland.
Peter Sandström's impressive international marketing career spans over 20 years, including senior regional and national marketing roles at Monsanto, Diageo and Beam Global Spirits. Peter is currently Marketing Director for Maxxium UK, one of the most dynamic and respected brand builders in the UK spirits industry.
Known for his entrepreneurial flair, brand building expertise and commercial acumen, Peter has spent the last three years, leading a 30 -strong marketing team to achieve outstanding results. The Famous Grouse and Courvoisier now enjoy their highest market share in history and Maxxium now claims to be the best performing Scottish Whisky supplier in the UK. His added passion for innovation is turning Maxxium into one of the most innovative spirit suppliers in the UK.
Angus was born in Glasgow and educated in Scotland, Algeria and Nigeria, before coming back to Scotland to attend Glasgow University.
Angus joined Ogilvy & Mather in 1986. Since then, he has worked for many of the most notable names in advertising in both Scotland and England including O&M, McCanns, JWT, Foot Cone Belding and The Leith Agency. In his career, Angus has amassed over 50 awards and commendations for both creativity and effectiveness.
He has worked on a range of clients including: Irn Bru, Standard Life, Scottish Enterprise, Honda and Grolsch. In his 8 years at Frame he has worked on Subway, Bulmers, The National Museum of Scotland, The Hydro, First Bus, RBS Group and Lake District Cheese Company.
My name is Chris and I have spent too much time in front of a computer.
In 1998, armed with a degree in Fine Art and a book on HTML, I arrived fashionably late for the dotcom boom and I’ve been in a deep love affair with digital ever since! I worked in a variety of roles around the industry before starting Kempt, one of the UKs leading experts in branded games, in 2003.
Outside Kempt I’m on the board of both BIMA and TIGA and Chair the BIMA awards committee.
CEO of leading digital agency Redweb, I have been in the design industry for 20 years since gaining a degree at Manchester in the late Eighties. A Fellow of the Chartered Society of Designers, I have previously been involved in graphics, marketing and product design before forming the digital agency in 1997.
Today, Redweb employs over 80 staff, with a turnover in excess of £6 million. The agency is proud of its South Coast roots and ability to attract national clients including; RNLI, Haven Holidays, HM Treasury, B&Q and the Electoral Commission.
Redweb has been voted "The UK's Most Innovative Digital Agency" by Econsultancy for both 2012 and 2011. This desire to explore and discover runs through the heart of the agency. It has resulted in collaboration specific to innovation internally, with Bournemouth University, our clients and our wider community.
Aside from Redweb, I am on the Executive Board at the British Interactive Media Association (BIMA). I head up the education group. Our aim is to promote the opportunities the UK digital industry offers to younger people.
As CEO of global digital marketing and technology agency Amaze, Natalie is responsible for defining and driving the strategic and commercial directionof the business.
Responsible for a team of over 200 people across Europe, Natalie works as advisor to internal teams managing a client portfolio that includes Coca-Cola Enterprises, Dyson, Lexus, Toyota, Coats plc and The Co-operative Group.
Natalie drives the Amaze brand purpose – to inspire original thinking through a deeper understanding of technology and human behaviour. This is her passion and she leads research projects in this area, including a five-year study into today’s generation of digital natives, coined Amaze Generation.
She is a key voice in the industry, providing regular commentary on the future role of the digital agency, the industry’s challenge for skills and talent and delivering digital solutions globally.
Faith Liddell is an experienced director, producer and project manager who has worked in key strategic and creative roles across theatre, literature, music, film and visual arts for the last fifteen years specialising predominantly in the creation and development of festivals and festival-based programmes.
In January 2007 she took up the role of Director of Festivals Edinburgh, a new organisation designed to take the lead on the joint strategic direction of all 12 of Edinburgh’s major festivals and to sustain Edinburgh’s pre-eminence as the world’s leading festival destination. Her freelance work has included Project Management for the National Short Story Campaign and Prize and producing for the National Theatre of Scotland.
Other roles have included Director of DCA, Scotland’s leading centre for contemporary art and film, Project Manager for the Scottish Playwrights’ Studio Development Project, Director of the Edinburgh International Book Festival and Marketing Manager for the Edinburgh Festival Fringe. She is a Visiting Professor at Edinburgh Napier University.
Lucy Bird started her working life in independent television, working on live current affairs programmes and documentaries for five years. Leaving to have two sons enabled her to set up and run her own corporate entertainment business, creating and offering specially tailored conferences and events in stately homes not usually open to the public. After successfully selling that company on, she returned to television to research programmes, and produce videos and advertisements for a newly created independent television company.
In 1990 she took up the post of Administrative Director with the energetic small-scale touring theatre company, NTC Touring Theatre, based at Alnwick Playhouse in Northumberland. She was centrally involved in the development of the company’s five year plan through which the company was awarded one of the first drama franchises, enabling NTC to tour nationally with their work specifically created for rural communities.
Nearly five years later she became the first Manager for the North of England for Arts and Business, brokering and supporting a variety of private sector partnerships with arts organisations.
In 1997 she was asked to join Northern Sinfonia and, alongside its Chief Executive (and during a period as Acting Chief Executive), secured the orchestra’s future as the orchestra of The Sage Gateshead. In 2000 she applied for and was appointed to the post of Director of Customer Services, Fundraising, Marketing & Communications for The Sage Gateshead, the spectacular £70 million Norman Foster building on the banks of the River Tyne that opened in December 2004. Its creation has enabled a pioneering international programme in all kinds of music performance and participation. As well as being responsible for all streams of private and public sector fundraising, including the creation and strategy behind The Sage Gateshead’s endowment fund currently standing at £12 million, she was responsible for policy and strategy creation and implementation for marketing, media and pr, and customer services (including catering and retail). In 2003 she won the Garrett Award – a national award in recognition of a significant professional achievement in fundraising.
In July 2011 she moved to Edinburgh as Chief Executive of the new destination marketing company, Marketing Edinburgh Ltd and is now Board member of A&B Scotland the independent charity.
Jim is a Digital Planner and Producer at The Leith Agency, managing digital projects and campaigns for a range of clients, including the Scottish Government, First Great Western and Creative Scotland.
Coming from a background in web startups, he specialises in social media and online communities for marketing, music and business.
Paul began his career in the Saatchi and Saatchi breakaway start-up M&C Saatchi. He has primarily dealt in all the best vices: cigarettes, alcohol, money, fizzy drinks, and tabloid journalism. Having given brand and communications advice to some of the UK’s most famous brands, (from Tango, Silk Cut, NatWest, and Virgin, to Lucozade, HM Treasury, Mirror Group, and Becks) he has become increasingly interested over time in the brand behind the ads, and the business behind the brands.
He has had the privilege of being involved in the UK’s two most successful start-ups in history, first at M&C Saatchi and then Clemmow Hornby Inge, before moving to RKCR/Y&R. There he was head of account management as well as running Virgin Atlantic, Virgin Mobile, Virgin Media and Bacardi. In 2007, he set up the agency’s successful digital division, Saint. In Saint’s first year, the agency’s breakthrough work on the BBC had already gained it a nomination for a Cannes Cyber Lion. Paul headed up all new business activity and client business, including Virgin Atlantic, Virgin.com, Lloyds Banking Group, BBC, Bacardi, Getty Images, Abbey Road Studios and Alfa Romeo.
In January 2009, he left to start up Anomaly in the UK.
Mark is one of marketing’s leading authorities on consumer behavior and behaviour change. His writing – incl. HERD (Wiley 2007 & 2009) and I’ll Have What She’s Having (2011 MIT Press) – is widely read and discussed. Its influence is felt far beyond marketing and market research: HERD, for example, has been embraced by security services and the political classes both here in the UK and abroad. He has written for a huge range of publications including WIRED, Contagious, Admap, Market Leader, IJMR, The Observer and Sun newspapers and appeared on TV for BBC1 and Sky News.
Once a recovering account planner, he now works independently with organizations as diverse as Channel 4 TV, EA Games, Anomaly, The Royal Mail, Unilever, UK Department of Health, UK Ministry of Defence, Bacardi-Martini, Converse, British Airways, The Bill & Melinda Gates Foundation, Brainjuicer PLC and Sony Electronics.
Mark is a fellow of the RSA and a long-standing supporter of the UK Marketing Society, Institute of Practitioners in Advertising and the Market Research Society. In the last 18 months he has spoken in Paris, Berlin, New York, San Francisco, Shanghai, Hong Kong, Chicago, Orlando, Omaha, Prague, Amsterdam, Cardigan, Leeds and of course, London.
Fascinated by all things Freudian, Sid studied Psychology at Newcastle University, before joining Procter and Gamble as a Brand Manager. There he worked very, very hard- on brands such as Fairy, Pampers and Max Factor, but also on his soon-to-be wife, Nancy.
In 1995 he defected to the agency world, as a planner at JWT on Nestle and Unilever. He then moved to Euro RSCG as Deputy Planning Director on Cadbury’s and Haagen-Dazs. In 1998, he became Head of Planning at HHCL, working on brands like BSkyB, Iceland, Pot Noodle, Sure, Birds Eye, amazon and Bacardi Martini.
Sid was Managing Director at HHCL when Karmarama poached him in 2006. He splits his time here between creating strategic masterpieces and courting the fashion press.
Robin Wilson (@robin1966), social media director at McCann Erickson Manchester, has more than 20 years PR and social media experience representing brands including Apple, Durex, Facebook, Motorola, MTV, Symantec and Yahoo! He was lucky enough to launch the iPhone in the UK, head up Facebook agency’s corporate comms team in the UK and launch Yahoo!’s social search engine, Yahoo! Answers. At McCann Erickson Robin directed the Durex Play O campaign – which won the CIPR Best UK Digital Campaign.
Roisin Donnelly is Corporate Marketing Director and Head of Marketing for Procter & Gamble UK and Ireland. She is responsible for marketing on all P&G brands, including the Gillette portfolio.
Her previous roles include Marketing Director for Fine Fragrance in North and South America where she launched Hugo Boss, now global market leader. Before this she was Marketing Director for Cosmetics and Fragrances for Western Europe, Eastern Europe , Middle East and Africa.
She has also led the UK and Western European haircare business launching Wash & Go and then Pantene which both achieved market leadership across UK and Europe.
Under Roisin’s leadership P&G UK& Ireland marketing organisation has won a record number of marketing awards including 10 Product of the Year awards in both 2006 and 2007. She was also recognised as FMCG Marketing Employer of the Year and elected Marketer of the Year in 2007. Roisin is passionate about innovation and has led P&G’s increased marketing in new media.
Roisin is on the Board of Cosmetic Executive Women, a fellow of the Marketing Society, a member of the Marketing Group of GB, a member of WACL and a school governor. She is also on the business committee of Glasgow University.